KOCHE BRINGS PARIS SOCCER CULTURE AND WOOL COUTURE TO NEW YORK
By Crash redaction
The French label Koché presented its pre-fall collection in New York City at the legendary Strand Book Store in the heart of Manhattan, in collaboration with Woolmark. The brand follows up on its spring/summer collection, which took place at the magnificent Saint-Merri church and showcased a collaboration with the Paris Saint Germain soccer team. It was no surprise that the shattered soccer logo made a come-back for this collection, as seen on tracksuits, patchwork shirts and dresses.
Once again, mixing sportswear with couture, breaking the norms of good and bad taste, Christelle Koché delivers her signature style. For this collection, she worked closely with Woolmark to source quality wool that has been printed or embroidered, a key element of her laid-back clothing illustrating the creative possibilities offered by the natural fiber as well.