ROCHAS FALL WINTER 2017/18 MENSWEAR PRESENTATION PARIS | CRASH Magazine
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ROCHAS FALL WINTER 2017/18 MENSWEAR PRESENTATION PARIS

By Crash redaction

ROCHAS SHOWS ITS FIRST EVER MENSWEAR COLLECTION IN PARIS

Rochas, the legendary couture house renowned since 1925 for its ultra-chic and refined womenswear collections, is launching its first ever menswear collection since its creation. This new milestone was unveiled during an all-day presentation in Paris on January 19 on the Champs Elysees. Beatrice Ferrant, creative director of the newly established menswear line, has imagined a collection inspired by the dancer. A line which claims to be elegant with close-fitting garments that follow the body’s movement, in order to sculpt it with reference to dance. We find classics of the masculine wardrobe redesigned with luxury and innovative materials like satin, neoprene, twisted mesh, silk, and more. In addition, we find a host of metallic effects and embroidered leather that bring a relaxed touch of rock ‘n’ roll to a very classic and chic line, typical of the refined and trendy men of Paris.

The collection is orchestrated by a color palette composed of black, dove grey, China White, and Baltic blue to dress a relatively sober and traditional men but around a modern and dazzling wardrobe anyway. For this first line, Beatrice Ferrant proposes a fully pragmatic and complete men’s wardrobe, made with luxury fabrics to reflect the DNA of the House, while remaining entirely wearable. We sent our photographer to the presentation so you can discover this very first menswear collection below.

www.rochas.com

Written by Charlotte Gendron

Photos © Hannah Schonwald for Crash Magazine

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