CHARLES DE VILMORIN NAMED ARTISTIC DIRECTOR AT ROCHAS - CRASH Magazine
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CHARLES DE VILMORIN NAMED ARTISTIC DIRECTOR AT ROCHAS

By Crash

Rochas has just announced Charles de Vilmorin’s nomination as Artistic Director of the House. The young French designer had just presented his first collection last year during the first global pandemic. Talk about a fast rise to success!

“I am extremely honored to join the House of Rochas as Artistic Director. Rochas is a brand that holds a special place in my heart because of my family roots and its rich and inspiring heritage. I look forward to bringing my personal touch and reinterpreting the codes of this beautiful House ” says Charles de Vilmorin.

Philippe Benacin, Chairman and Chief Executive Officer of Interparfums, declared: “Audacity, elegance and timelessness are the hallmarks of Rochas. These are also values that define the work of Charles de Vilmorin. They create a perfect harmony between our two worlds. Charles’ youth, talent and touch of madness will bring a new breath of life to Rochas for years to come. We are delighted that Charles can contribute to the renewal of our brand”.

We’ll have to wait for the Spring/Summer 2022 collection to see the first steps of this new and promising Artistic Director!

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