MIU MIU RACES TO THE 2020 CRUISE - CRASH Magazine
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MIU MIU RACES TO THE 2020 CRUISE

By Crash redaction

Miu Miu has just revealed its Cruise 2020 campaign, with racy photos by Juergen Teller shot in the incredible Hippodrome d’Auteuil, a staple in French horseback riding. Just in the outskirts of Paris, at the edge of the Bois de Boulogne, this very chic circuit has welcomed exclusive parties and impressive obstacle races for many years, making it one of the best destinations for sport and fun-filled activities. Seeing as the Miu Miu cruise show took place in this same place, it only seemed logic for the house to return to the racetrack for a striking scenography full of horses and green grass fields. With Katie Grand as creative director of the campaign, the photos give away a posh equestrian vibe mixed with a nonchalant allure. Models include Adut Akech, who has been killing it everywhere these past few seasons, Abby Champion, Tang He, Aliet Sarah and Sarah Snyder who all walked the cruise show. Lila Moss, Kate’s daughter, is also in the mix, making her debut for Miu Miu. Discover the campaign below!

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