ARMANI’S SUSTAINABILITY VALUES CAPSULE SS24 | CRASH Magazine
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ARMANI’S SUSTAINABILITY VALUES CAPSULE SS24

By Iris Jeanson

Emporio Armani unveils its Spring/Summer 2024 collection, the Sustainability Values Capsule, seamlessly blending urban flair with the vibrancy of nature. The capsule features organic or recycled materials in line with the brand’s sustainability strategy.

For women, the collection boasts cargo trousers, oversized jackets, and sensual pieces like crop tops, all adorned with animal motifs. Men can enjoy a relaxed image with field jackets, Bermuda shorts, and denim featuring animal prints. The « Welcome to the jungle » slogan adds a playful touch to sweatshirts and tees.

The collection’s accessories, including trainers and urban safari hats, complement the jungle-inspired theme. Emporio Armani’s commitment to sustainability is evident in its use of eco-friendly materials, aligning with the ASV protocol for responsible fashion.

As Emporio Armani brings the allure of nature to the concrete jungle, the SS 2024 Capsule not only delivers chic styles but also emphasizes the brand’s dedication to sustainable and eco-conscious fashion.

www.armani.com

@emporioarmani




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