GERMANIER SS24 BACKSTAGE | CRASH Magazine
FASHION

GERMANIER SS24 BACKSTAGE

By Chiara Bruschini

Germanier unveiled its highly anticipated Spring/Summer 24 Collection, titled « Les Venimeuses »: an ode to a first, a rainbow explosion, an army of creatures walking down the runway to celebrate the hidden beauty of nature. Drawing inspiration from the fascinating world of venomous creatures, the collection takes us on a journey into the hearts of nature’s most enigmatic and dangerous inhabitants. It pays tribute to their allure, showcasing a captivating blend of textures and colors. Kevin gives voice and beauty to the ugly, despised, and misunderstood creatures of the universe.

Germanier continues to push the boundaries of sustainable fashion with the use of unconventional materials: pieces are crafted from repurposed fabrics, ethically sourced sequins, Swarovski crystals, and recycled materials. Garments are adorned with hand-embroidered details, sequins, and beadwork, with many pieces handcrafted in Brazil in collaboration with Gustavo Silvestre, a Brazilian artisan who works with prisoners in Rio. Each piece reflects meticulous craftsmanship and refined artistry, highlighting the brand’s dedication to luxury and individuality. The collection offers a diverse range of silhouettes, from sleek and structured to voluminous and free-flowing. It encourages fashion enthusiasts to embrace their inner strength and sensuality with garments that empower and inspire.

The show also marked the exclusive unveiling of the Laurastar x Germanier collaboration. Laurastar, a longstanding partner of haute couture, is on a mission to elevate all textiles with top-of-the-line ironing and steaming products featuring unique steam technology, DMS technology. Driven by a shared quest for excellence and innovation, Laurastar and Kévin Germanier have chosen to work together to create beauty while preserving the world around us. Sealing the bond between two Swiss family brands with shared values, an exclusive capsule collection of Laurastar x Germanier products is now available in only 100 copies.

@kevingermanier 

Backstage pictures by @chiara_bruschini_ph




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