COURRÈGES SHARES A NEW VIDEO CAMPAIGN | CRASH Magazine
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COURRÈGES SHARES A NEW VIDEO CAMPAIGN

By Crash

Last Friday, the « Rééditions Courrèges » were revealed through a video campaign art directed by Nicolas di Felice, the new brains of the house since his appointment in September. The campaign is an invitation to take the time to appreciate your surroundings, whether it be the people you love or the elements of nature that make you happy. Taking a step back is what we all yearn for in these tricky times and di Felice is doing just that. Putting forward the key pieces of Courrèges, he elevates classics to make them resonate today.

Featuring real-life couples and friends, the video captures moments of love, tenderness and true friendship. The emblematic Courrèges pieces are modernized and brought to a new level, with new shades and eco-conscious materials. The original cuts have been slightly updated to keep the essence of the House alive.

Discover the campaign below.




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